ABOUT

Brand designer and art director.

Brand designer and art director.

Brand designer and art director.

I’m Erik Nowicki, a brand designer based in Austin with 12+ years of experience across identity, campaigns, packaging, websites, and digital design.

I’m Erik Nowicki, a brand designer based in Austin with 12+ years of experience across identity, campaigns, packaging, websites, and digital design.

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Erik Nowicki standing beside a palm tree while traveling

ABOUT MY WORK

My work starts with identity and often continues into the materials people actually see and use.

My work starts with identity and often continues into the materials people actually see and use.

I spent eight years at a marketing agency, including four years as an Art Director leading a team of five designers. Today I work independently with startups, established companies, agencies, and in-house marketing teams.

Projects range from new identities and rebrands to packaging, websites, presentations, email, social, event graphics, and day-to-day campaign work. I can lead the visual direction or work within an existing system.

Experience

Experience

Available for freelance projects, agency partnerships, and longer-term roles.

12+ years

Logo design, brand systems, packaging, websites, campaigns, presentations, and environmental work.

8 years agency-side

Eight years in a marketing agency, including four years as an Art Director leading five designers.

Selected work

Netflix, Samsung, Cadillac, Drink Delta, Bird Dog, Patriot Crew, and Erika Kullberg. Work recognized by GDUSA.

Erik Nowicki at MetLife Stadium
Erik Nowicki at MetLife Stadium
Erik Nowicki celebrating outdoors
Erik Nowicki celebrating outdoors
Erik Nowicki in Austin, Texas
Erik Nowicki in Austin, Texas